The relationship between service quality and customer loyalty in specialty supermarket - Empirical evidence in Vietnam

This study investigates the relationship between service quality of electronic supermarkets and customer loyalty by conducting questionnaire survey on 237 buyers in Tran Anh electronic supermarkets in Hanoi, Vietnam. This questionnaire was constructed with 28 retail service quality items covering 5 service quality dimensions namely Physical Aspects, Reliability, Personal Interaction, Problem Solving and Policy, and 2 Customer Loyalty items…

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Nguồn http://repository.vnu.edu.vn/
Tác giả Nguyen Thu Ha, Nguyen Hue Minh, Phan Chi Anh, Yoshiki Matsui
Người bảo dưỡng Đại học Quốc gia Hà Nội
Last Updated Tháng 8 16, 2018, 10:20 (ICT)
Được tạo ra Tháng 4 26, 2018, 10:55 (ICT)